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RELEASE DATE

January 27, 2025

FOR IMMEDIATE RELEASE

IDC GLOBAL, INC. UNVEILS BOLD NEW IDENTITY AS BURROW

Burrow is revolutionizing real estate relationships by using cutting-edge technology to build stronger, more meaningful connections.

[WINSTON-SALEM, NC] - Real estate technology provider IDC Global, Inc. announces today the launch of their new brand identity; Burrow.

“Burrow is the culmination of 25 years of dedicated work delivering the best technology to the real estate industry. Everything we develop prioritizes helping our clients deepen their relationships with their customers and team members, and it was time that our name reflected that,” Ken Elmer, CEO of Burrow, says of the brand. “We look forward to accelerating that great work under this new identity.”

The independently owned and operated Burrow platform is an all-in-one solution for its clients - which include such real estate powerhouses as The Agency, Premier Sotheby’s International Realty, RE/MAX Alliance, and many Berkshire Hathaway HomeServices groups like California Properties, Michigan Real Estate, New York Properties, and Nevada Properties. It includes an easy-to-use CRM, websites, business management tools, customized data-driven reports, a mobile CRM app, Home Value lead generation platform, and agent-centric marketing offerings. Burrow is excited to announce a new offering for their clients in 2025 – the all-new Home Search App for consumers. “With the launch of our new app, Burrow offers the most complete ecosystem on the market. We can truly provide the holistic platform that was envisioned in 1999 by our founders,” Elmer says.

The transition from IDC Global to Burrow will occur throughout 2025. Current clients of the Burrow platform – a roster that also includes notable Leading Real Estate Companies of the World members and many independent brokerages – can continue to expect the same great products and customer service they have come to love from IDC Global. For more information regarding the transition to Burrow, any of its offerings, or for new brand identity documents, please contact Sales and Marketing Director, Kristin Hartwig, at info@burrowsolutions.com.

Burrow is an independent leader in real estate software development, delivering exceptional solutions to the industry for over 25 years. With offices throughout the world, the company employs a diverse team of more than 120 professionals, serving over 100,000 real estate agents across the United States and Canada and in more than a dozen countries outside of North America.